Sascha’s entrepreneurial journey began during a transformative year in Silicon Valley during high school, where he lived with a successful entrepreneur who introduced him to the world of startups.

Graduating at the top of his class, Sascha pursued business studies at WHU, ranking in the top 5% of his cohort. He then joined the Berlin-based company builder Rocket Internet, where he played a key role in launching the models of Groupon, Zalando, and Wimdu across Europe, Japan, Brazil, and India.

Driven by his entrepreneurial spirit, Sascha left Rocket Internet to launch his first venture, Casacanda, an e-commerce platform for design furniture and accessories. In just seven months, Casacanda became the European market leader and was acquired by the US-based competitor Fab.com. As part of the combined team spanning New York and Berlin, Sascha helped transform Fab.com into one of the fastest unicorns in history, reaching a $1 billion valuation within 18 months. At Fab.com, Sascha led the international product department, staying on board for over four years and contributing to its rapid growth.

Following his time at Fab.com, Sascha turned his focus to the construction industry, founding the SaaS venture Homebell while also co-founding an independent venture studio. Homebell’s success culminated in its acquisition by a leading European insurance firm, reinforcing Sascha’s commitment to the venture studio model.

During this period, Sascha, along with his co-founders Nico and Shishir, identified a gap in the market for scalable, venture-compatible product and tech teams. This led to the creation of GoTeams and, ultimately, the establishment of GoGroup in 2019.

Biographical highlights

• Top 5% graduate of WHU Otto Beisheim School of Management

• Extensive international rollout experience at Rocket Internet in Japan, Brazil, and India

• Co-founder Casacanda (backed by Oliver Jung, Klaus Hommels, Oscar Hartmann and acquired by Fab.com), leading a >120 team

• EVP International Product Fab.com (raised >360$ m in venture capital from A16Z, First Round Capital, Tencent, Ashton Kutcher and many more), leading a >90 team

• Co-founder Homebell (acquired by AXA), raising >12$ m in venture capital (among others from Index Venture, GFC, Picus, Lakestar) and leading a >70 team